The Concept

We carved our own name into a mountain. Digitally.. A VFX animation of skiers cutting through fresh snow — each trail forming the letters of Little Yellow Studios until the whole slope becomes our logo. Because if you're going to make a statement, make it on a mountain.

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The Approach

This started as a flex and became a proof of concept. We wanted to show what brand identity looks like when it's built into the environment itself, not placed on top of it. The snow, the skiers, the scale — all working together to turn a logo reveal into a moment.

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The Execution

Concept, animation and VFX developed entirely in-house. Every ski trail mapped, every letterform considered, every frame built to land with the satisfying payoff of watching something enormous come together from nothing. Infact our skier is none other than our VFX lead, Hassaan Ahmed, see if you can spot his face in the animation. 

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The Result

A logo animation that doesn't sit in a corner,  it owns the whole canvas. And the best part? We can do this for any brand, any landscape, any scale.

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Want your brand carved into something unforgettable?

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From mountain slopes to city skylines,  if you can imagine the environment, we can build it. 

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Services: Creative Direction · VFX & Animation · Concept Development

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